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Sales Management: Analysis and Decision Making

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Sales Management: Analysis and Decision Making

Name :

ISBN-10 : 0324321058

ISBN-13 : 978-0324321050

Publisher : South-Western College Pub; 6th Revised edition edition

Language : English

Number Of Pages : 436

eBooks Download - This undergraduate textbook examines the relationships between personal selling and organizational strategies, presents analytical approaches to managerial decision making, and offers guidance on the recruitment of salespeople, training, reward systems, and performance evaluation. The sixth edition reflects changes in customer relationship management and outsourcing the sales force. Annotation ©2004 Book News, Inc., Portland, OR (booknews.com)

Sales Management: Analysis and Decision Making

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